Founder’s Second Rule: Become the King of Rejection

Read about the first rule here.

Starting a business is a little like dating for the first time. Except you’re not even dating yet. You’re just throwing on your best sweatpants and striking an awkward pose in front of a girl, any girl. Or maybe that was just me.

The long and short of it is simple — you’re going to get rejected. Worse, you’re going to be embarrassed. You’re going to do a ton of stupid things, before you figure out how to woo customers, investors, and business partners.